Conscious Consumption Poster

Artek Conscious Consumption Poster: Age with grace
Visual Identity: Kokoro & Moi
Size: 50 x 70 cm
Year: 2022

Age with grace
Thanks to a unique palette of materials, Artek products become more beautiful over time. Wood, leather and linoleum age gracefully; untreated brass develops an appealing patina. Traces of use, like the flaws that occur naturally in wood, confer individuality to products that accumulate character as they age. 

Conscious Consumption
A visual concept shaped by layers — torn surfaces as traces of time, then and now.
Built on original packaging slogans, as relevant today as ever.
Showing, rather than telling.